Honda Named 2017 Best Value Brand

Best Value Brand

We are thrilled that for the third consecutive year, Honda has been named as the Best Value Brand: Non-Luxury Brand in Kelley Blue Book’s 2017 Brand Image Awards. Known for their reliability, refinement and exceptional resale value. The Kelley Blue Book Brand Awards recognize automobile manufacturers’ successes in fostering and retaining brand attributes that customers appreciate and pay attention to when considering the purchase of a new vehicle.

Source: Honda Media Alert

About the Brand Image Awards

Throughout the year, the Kelley Blue Book Strategic Insights team surveys, tracks and analyzes various automotive brands and consumers’ perceptions. Called the Brand Watch Study, the Strategic Insights team then determine the year’s Brand Image Award recipients. The Brand Image Awards include 13 winners across seven categories. A few of the award categories include the Best Overall Brand, Best Value Brand, Most Trusted Brand, and Best Performance Brand. The trophies for the Brand Image Awards are presented to the winning automakers on the floor of the New York Auto Show.

Source: kbb.com

To view all the winners of the Brand Image Awards, go to kbb.com. Also, check out our Website where you’ll find the best Honda for your lifestyle. You can also find us on Facebook!

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