Wilde Finishes Off 2017 G.R.I.T. Program at Prairie View Middle School

By | Community Support, Dealer News, Employee News, Events | No Comments

As part of Wilde East Towne Honda’s commitment to the community, our dealership is a proud participant of the G.R.I.T. program at Prairie View Middle School.

On Friday, June 2, Wilde East Towne Honda completed its 2017 GRIT program at Prairie View, concluding the school year with the theme of Teamwork. Nineteen middle school students were recognized for exemplifying teamwork in the classroom; mirroring the teamwork involved in Wilde East Town Honda’s dealership.

About G.R.I.T.

GRIT is a four-part program consisting of four important traits, ‘Give It Your All,’ ‘Responsibility,’ ‘Initiative,’ and ‘Teamwork.’ Employees of Wilde East Towne Honda visit Prairie View Middle School four times each year to talk about one of those four traits of GRIT, and congratulate students who exemplify these traits in their classroom.

The GRIT program is part of the Sun Prairie Business Education Partnership. Wilde is a proud partner of the BEP, whose purpose is to connect teachers with the business community, provide programming to help students grow, and recognize students for great achievements.

Be sure to like our Facebook page to keep up with all of our community activities!

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Wilde East Towne Honda in the community for Team Honda’s Second Annual Week of Service

By | Community Support, Dealer News, Employee News, Events, Honda News | No Comments

Team Honda’s second annual National Week of Service is set for June 9th through June 18th, and Wilde East Towne Honda will send three volunteer teams into the community to support the cause.

Wilde East Towne Honda Volunteer Events

Our first team of employees will come together on Wednesday, June 14 to clean up Sun Prairie Dream Park. The not-for-profit playground was built in 2007 by volunteers, and receives no government funding.

On Friday, June 16, another group of Wilde East Towne Honda volunteers will serve food at the River Food Pantry, another nonprofit organization. The Pantry’s primary mission is “to bring a message of mercy and hope to those in need,” a mission Wilde East Towne Honda is thrilled to support.

Our final team for the week will head to the Colonial Club Senior Activity Center to participate in the StrawberryFest Run/Walk event. All proceeds from the event go toward providing programs and services for adults over the age of 55.

Our Commitment to the Community

For Wilde East Towne Honda, this week-long event is part of a greater, year-round strive to give back. Our commitment to the community doesn’t stop with putting great vehicles on the road. The Wilde Automotive Group supports numerous non-profit organizations, charities and events that directly benefit those who live and work here.

The Week of Service was introduced by Honda’s Corporate Social Responsibility sector last year as a way to ‘reinforce the Team Honda spirit of working together to make a difference in the communities in which we live and work.’ To build on Honda’s long history of supporting its communities, the Week of Service was built as a way to formally give back with coordinated volunteering.

Within the Week of Service is Honda’s Founder’s Day. June 11, 2017 marks 58 years since Honda’s first business operation in North America.

Be sure to like us on Facebook to see the photos from our volunteering activities!

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Used 2016 Honda Odyssey SE Van Passenger Van

Used Car of the Week- 2016 Honda Odyssey SE Van Passenger Van

By | Car of the Week, Used Car of The Week | No Comments

This Used 2016 Honda Odyssey SE Van Passenger Van comes with a DVD, is Locally Owned, Locally Serviced, Honda Certified, One Owner, Accident Free Carfax, Wilde East Towne Honda Original! (Bought Here, and Traded-in Here), Remainder Factory Warranty, Power Driver’s Seat, Top Rated In Class, Amazing Gas Mileage, and ***Executive Dealership Demo***.  Read More.

Are you interested in a truly wonderful van? Then take a look at this charming Used 2016 Honda Odyssey SE Van Passenger Van. So go ahead and feel free to flex your muscle in this Odyssey. It will go from 0-60 in just about the same time it’ll take you to catch your breath. Honda Certified Pre-Owned means you not only get the reassurance of a 12mo/12,000 mile limited warranty, but also up to a 7yr/100k mile powertrain warranty, a 182-point inspection/reconditioning.

WHY BUY FROM US:

Wilde East Towne Honda is Wisconsin’s newest, state of the art, facility! Visit us to experience the exceptional service that has helped us earn the Honda President’s Award each year since opening. Recognized as the Wisconsin DealerRater Dealer of the Year for 2014, 2015 and 2016, our family friendly staff look forward to serving all your automotive needs.

DIRECTIONS

Located on Madison’s East Side, we are just 2 miles South of Sun Prairie off Hwy 151/90/94.

Some vehicles may be subject to manufacturer safety recalls that, for various reasons, may not be repaired prior to sale. You may also check for open recalls at www.safercar.gov. For more deals from our dealership, follow Wilde East Towne Honda on Twitter or Like us on Facebook!

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Oil Change Winner – Christian J from Madison, WI

By | Dealer News, Service News | No Comments

Every month, our customers have a chance to win free oil changes for a year! To enter, write down your name, address, phone number and e-mail on an entry slip and place it in our round fishbowl located on our Cashier’s desk. At the end of each month, a winner is randomly selected. Winners are contacted by e-mail and have an entire year of free oil changes to look forward to. Next time you are in for a service or passing by, stop in and sign up!

For the month of May, our winner is Christian J. from Madison, WI. Congratulations Christian!

Previous Winners

We would like to congratulate our previous winners from the last 12 months:

May 2016 Peter V. Cambridge, WI
June 2016 Randy K. Sun Prairie, WI
July 2016 Tara U. Madison, WI
August 2016 Randy M. Madison, WI
September 2016 Valerie E. Madison, WI
October 2016 Dale W. Madison, WI
November 2016 David H. Beaver Dam, WI
December 2016 Thomas O. Waunakee, WI
January 2017 Tom P. Sun Prairie, WI
February 2017 Ron B. Madison, WI
March 2017 Danny S. Oconomowoc, WI
April 2017 Ed S. Columbus, WI
May 2017 Christian J Madison, WI

Congratulations once again to our winners! If you would like a chance to win free oil changes for a year, stop by our facility and fill out an entry form. Our Cashier’s desk is located right off our customer lounge.

Please visit our website and our Facebook page for more upcoming events and giveaways!

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Your Summer Car Care Checklist

By | Dealer News, Honda Cars, Owners, Safety, Service News, Service Special | No Comments

The weather is warming, the sun is shining brighter, and you are ready for those hot summer days … is your car?

There are a few car care items you’ll want to check in heading into the summer season. After all, you don’t want your big summer plans to fall through because of car trouble. As always, come by our service center at Wilde East Towne Honda to have our certified technicians have a look!

The Checklist

1. Coolant – Perhaps most importantly, make sure your coolant fluid levels are where they need to be. With the heart of the summer approaching fast, the extreme heat will challenge your vehicle’s cooling system. Make sure your car is prepared – top off fluid levels and have a technician closely inspect the rest of the coolant system for potential leaks and other weaknesses. Check up on other fluids as well – oil, brake, and washer fluids.

2. Tires – Improper tire pressures are a year-round issue, but the result can be much more punishing in summer weather. Consult your vehicle’s manual to find the proper inflation level for your tires. In addition to the tires themselves, be sure to check tire treads for damage or wear. On days with extreme heat, limit your amount of driving, as the hot pavement causes quicker damage and wear when in direct contact with tires on the road.

3. Shading – When possible, limit your vehicle’s direct contact with the sun by parking in shaded areas. The sun’s hot rays can deteriorate a car’s paint. Prolonged exposure can also cause strain on other parts of the car.

4. Cleaning – In general, a thorough post-spring cleaning will help keep your car running smoothly. Remove that winter and spring gunk that tends to get caught in the corners. Keep your vehicle running A++ by cleaning it right at summer’s start.

5. Other – On top of all these checks, be sure to inspect wiper blades, air filter, and exterior surfaces. Is exterior metal equipped with rust preventative? Is your air filter clogged or in need of replacement?

If any of these summer car care items have not been taken care of, your certified technicians at Wilde East Town Honda can help!

Book an appointment with us today!

Photo credit: Karlis Dambrans, Honda CR-V 2007 097 via Flickr Attribution 2.0 (CC BY 2.0)
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Employee Spotlight – Jacob Bawolek

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Every week we will be featuring one of our employees’ in our Employee Spotlight for a chance to get to know them a little better. This week the spotlight is on Jacob Bawolek. Jake is our BDC intern!

The Scoop…

  • Name: Jacob Bawolek
  • Department: BDC
  • Length of time at WETH: Just over a month
  • Length of time in the automotive industry: Just over a month

My life by demographics…

  • My hometown is Hubertus, WI
  • I currently reside in Madison, WI
  • My family consists of my parents, brother, and sister

Cars, cars, cars-everything cars…

  • My first car was a 2011 Mazda CX-7
  • I currently drive a 2011 Mazda CX-7
  • While I am driving, I listen to literally any radio station that isn’t playing a commercial
  • My favorite thing about cars is looking at my car knowing I own it, and that it can take me wherever I need to be or want to go.
  • I have owned 1 car
  • My favorite vintage car is – growing up, I wanted my first car to be the old 6th-generation Honda Civic, just like the ones with the tinted windows and neon glow that are used to go after the semi truck in the first Fast and the Furious movie.

A few of my favorite things…

  • My favorite day of the week is – do people really have a favorite?? During football season it’s Football Sunday!
  • My favorite movie is Ted
  • My favorite animal is a Wolf
  • My favorite band is Mumford & Sons
  • My favorite restaurant is Buffalo Wilde Wings
  • My favorite sport to watch: Football to play: Soccer
  • My favorite ice cream flavor is Cookies n Cream

What makes me tick…

  • My hobbies include writing, sports, IndyCar, selling things
  • If I could have any superpower, it would be speed
  • My favorite part of working at WETH is being part of a dealership that strives every day to give excellent service to every customer, as recognized by countless awards, and being able to directly contribute to the growth of the organization, by getting more people aware of the countless benefits of choosing Wilde East Towne Honda as their dealership and service center.  Plus the coffee. The cafe mocha is outstanding. If you haven’t tried it, you must. Just saying.
  • If I could spend the day with one person (deceased or alive) I would choose Will Smith. He’s awesome!
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Featured Service Special- Tire Rotation Special

By | Service Special | No Comments

  TIRE ROTATION SPECIAL
Tire Rotation Special
$14.95 Tire Rotation
includes complete Brake Inspection
Book Appointment Now
Plus tax & fees. Valid only on Honda vehicles at Wilde East Towne Honda. Must present coupon at time of write-up. Coupon not valid with any other offer, discount or previous purchase. Other restrictions may apply. Void where prohibited. See service advisor for details. Offer ends 05/31/17.

Please print this page as your coupon.

For more deals from our dealership, follow Wilde East Towne Honda on Twitter or Like us on Facebook

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Hidden Treasure in the latest Honda Civic’s Center Console

By | Dealer News, Honda Cars, Honda Innovation | No Comments

Owners of the tenth-generation Honda Civic may be in for a special surprise concealed within their car’s center console.

On the underside of the 2016 and 2017 Civic’s rubber spill mat, Honda automakers have inserted detailed sketches of automobiles and jets as hidden features. The images commemorate some of the most significant chapters of Honda’s racing and engineering background.

Honda Commitment

Honda prides itself on its history of applying the technology developed in motorsports, to its vehicles on the roads today. According to Honda Racing, the company believes motorsports practice is the ‘springboard for technological advancement.’


From that commitment to racing come four types of sketches hidden in the center consoles of the more than 450,000 tenth-generation Civic’s sold to date. Each sketch features a unique combination of a race car, motorcycle, and jet, each of Honda distinction. You can find pictures of the four distinctive sketches by following this link to caranddriver.com.

Word has it that certain owners of the all-new Honda Ridgeline may have some hidden treasures concealed somewhere within their vehicle, as well.

For more interesting facts like this, like us on Facebook and don’t forget to check out our website!

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Used 2015 Honda Odyssey LX Van

Used Car of the Week- 2015 Honda Odyssey LX Van

By | Car of the Week, Used Car of The Week | No Comments

This Used 2015 Honda Odyssey LX Van is Bluetooth Capability, One Owner, Accident Free Carfax, Wilde Certified, Remainder Factory Warranty, 3rd Row Seating, Top Rated In Class, ***Clean & Accident Free Carfax***, and Rear View Camera!! Learn More.

Want to save some money? Get the NEW look for the used price on this one owner Used 2015 Honda Odyssey LX Van. Previous owner purchased it brand new! With plenty of passenger room, you won’t have to worry about being cramped when it’s more than just you in the van.

WHY BUY FROM US:

Wilde East Towne Honda is Wisconsin’s newest, state of the art, facility! Visit us to experience the exceptional service that has helped us earn the Honda President’s Award each year since opening. Recognized as the Wisconsin DealerRater Dealer of the Year for 2014, 2015 and 2016, our family friendly staff look forward to serving all your automotive needs.

DIRECTIONS

Located on Madison’s East Side, we are just 2 miles South of Sun Prairie off Hwy 151/90/94.

Some vehicles may be subject to manufacturer safety recalls that, for various reasons, may not be repaired prior to sale. You may also check for open recalls at www.safercar.gov. For more deals from our dealership, follow Wilde East Towne Honda on Twitter or Like us on Facebook!

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2018 Honda Odyssey Available Now!

By | Dealer News, Honda Cars, Honda News | No Comments

The 2018 Honda Odyssey is finally here! Our inventory is very limited, so make sure to make an appointment for a test drive. Give us a call at 608-242-5500 and ask to talk to one of our New Inventory Sales and Leasing Consultants.

What’s New…

Completely redesigned and reengineered, the 2018 Honda Odyssey is now modernized! It features an aggressive grille and headlight design, hidden sliding door channels and LED taillights that bring it all together to give the new Odyssey a sporty, action-oriented feel. It now has a new 3.5-liter direct injection V-6 engine that puts out more horsepower and torque than previous trim levels. On most trims, you’ll get a 9-speed automatic transmission, and on the Touring and Elite trims, you’ll get the first ever 10-speed automatic transmission!

Interior Technology

On select trims, you can find the new CabinTalk™ in-vehicle PA system that allows front-seat occupants to talk to those in the second and third-row seats via the audio system speakers or through the RES headphones. Pairing well with CabinTalk™, CabinWatch™ allows the front-seat occupants to see video images of the second and third-row passengers on the Display Audio Screen. You can also use the new CabinControl™ feature that gives all passengers the ability to control various in-vehicle features like the audio system and Rear Entertainment System (RES) with their compatible smartphones.

For more information on the new 2018 Honda Odyssey, contact one of our New Sales and Leasing Consultants at 608-242-5500 or contact your favorite consultant from our Staff page. Also, check out our website for great deals and Like us on Facebook!

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